Writing How-To

Everyone not only wants to rank on page 1 of Google, but they want to be at the top of the page. You need to use every tactic possible to outrank your competitors and other major websites and get in front of your target [...]

What Are Meta Descriptions and Why Do They Matter? One of the main goals of marketing your company or brand is to increase online engagement. And one of the fastest ways you can do that is through a tool called a meta description. [...]

Freewriting is a technique in which you write your thoughts quickly and continuously, without worrying about form, style, or grammar. Freewriting is typically used early in the writing process to collect and manifest your thoughts. The resulting writing is usually not intended for the [...]

Think about this. If you were on Jeopardy, what would be your cool story for after the first commercial break? Sounds easy to come up with, right? Not really. Storytelling is an art form in itself. It requires creativity, vision, skill, and practice. I [...]

It’s easy to overlook the importance of taking the time to write an engaging title tag. Whether you like it or not, how good your title tag is will determine how many readers actually click on the link to read your content. Google uses [...]

*originally published on webdesignakron.com* Your Podcast Transcripts Have Power So you’re using podcasting to connect with your target markets better than ever before. This medium is effective when it comes to keeping your audience engaged, but are you truly getting the most [...]

Learning How To Improve Writing Skills Learning how to improve writing skills isn’t as difficult as you may think. Becoming a better writer takes practice, and chances are if you’re reading this, you’re already practicing. Even if you don’t think of yourself as a [...]

10X Content Early in my career as a staff writer and editor of a veteran owned and operated website, we specialized in reviewing firearms, outdoor gear, and everything else that wraps around those lifestyles. The challenge however was how do I make my website stand [...]

The Problem with Email Marketing If you’re like me you’ve signed up for many email marketing subscriptions over the years. Eventually, they all start to blend together, with sales pitch after sales pitch. It gets to a point sometimes when I check my inbox [...]