How to get a job in Creative Writing?

Due to the increase of content marketing, there is also a high demand for creative writers. Before learning how to get a job in creative writing you need to know how to be an exceptional creative writer and what type of writing jobs companies need.

What is Creative Writing?

How to get a job in creative writing - woman thinking at workCreative writing is a type of writing that tells a story or shares information in a way that captivates attention and is entertaining to audiences. How to get a job in creative writing? Well a creative writer can write a wide range of material such as children’s stories, tv-shows, plays, or for companies in terms of content marketing. 

How to Become a creative writer

Before learning how to get a job in creative writing, you need to perfect the skills creative writing jobs require.

Step 1: Understand different styles of writing

Before you get a job as a creative writer, you need to know what type of writing appeals to you. Read several genres of books by different authors to become familiar with different styles of writing, approaches to dialogue, how to resolve a conflict, etc. 

Step 2: The importance of audience

The second step to becoming a successful creative writer is to know who your audience is. Who your audience is will depend on the writing style used, language, descriptions, outcomes, and how conflict is resolved. 

Step 3: Learning the ins-and-outs of creative writing

There are several options to learn how to become a creative writer:

Taking an online creative writing course is one way that will teach you all you need to know on how to get a job in creative writing. Finding a course that will guide you and provide you feedback throughout the course will be very beneficial to strengthening your writing skills. There are also online courses that will allow you to earn a certificate or even a degree.

Writing workshops, seminars, or master classes are a great opportunity to learn from authors in the industry. Many local community colleges or libraries will offer workshops or seminars held by guest authors. Many of these seminars or workshops will offer question and answer sessions. This is a great opportunity for you to ask any questions you have about how to get a job in creative writing. 

Step 4: Practice makes perfect!

To become a better creative writer you need lots of practice. There are free, online writing prompts that will provide you topics to write about. These prompts will provide you with inspiration to get creative. Another way to practice writing is by editing and revising other peoples work and your own. 

To make sure you have time to practice, set a schedule. Developing a schedule is one of the most effective ways to set aside time for you to practice your writing skills.

Creative writing Jobs Companies Need

How to get a job in creative writing - editors discussing creative writing Now that you are an exceptional creative writer, it is time to learn how to get a job in creative writing. Companies desperately need creative writers that can write for their content marketing strategies. 

What is Content Marketing?

Content marketing is a marketing strategy that focuses on developing valuable and consistent information such as blogs, social media posts, videos, and other media to attract, engage, and retain an audience.  

This type of marketing is valuable because it conveys expertise, shows consumers that a company values their customers, and establishes and maintains healthy relationships with their audience.

Why is Content Marketing Important?

Due to Covid-19, the pandemic has accelerated the growth of content marketing. This type of marketing has been used by companies for a long time but it has not been fully embraced until recently. This is because there has been a massive increase of activity online and on social media platforms.

Research shows  that content marketing is being used by the majority of marketers. It is being used by many fortune 500 companies such as P&G, Microsoft, and John Deere. The demand for content writers has been on the incline for several years and will continue to be in high demand for years to come.

Types of Creative Content Writing Jobs Available

There are several types of creative content writing. Knowing how to write these 5 common types of material will help you in how to get a job in creative writing. 


How to get a job in creative writing - woman writing a blogBlogs are a key part of content writing because it boosts a company’s SEO rankings dramatically. Search engines, like Google, boost websites that are constantly putting out new content. Blogging can cover a wide range of topics and use a variety of writing styles. Most of the time, blog posts have a more approachable and conversational tone. The key to blogging is to educate and inform the reader in a creative and entertaining way. Writing blog posts is the most common form of writing for jobs in how to get a job in creative writing. 


Copywriting includes writing things such as a website copy, product descriptions, sales collateral, advertisements, press releases, print ads, and infographics. This type of writing is more formal and strategic. 

Technical Writing

Technical writing pieces include creating white papers, ebooks, training documents or how-to’s. This type of writing explains how a product or service works, how customers can use it, and to educate your audience about your company/products. 

Social Media Posts

How to get a creative writing job - social media platformsCreating social media posts is an important part of any company’s marketing strategy. About 58% of the world’s population is on social media. Writing social media posts includes creating posts that are relevant, interactive, and specific to the company. To write well for social media, you need to understand what type of writing works best for each platform. Learning the ins-and-outs of writing for social media platforms will benefit you when you are learning how to get a job in creative writing. 


Email marketing is typically to loyal customers that continue to buy your product or use your service. This type of writing should provide content that adds value to keep your customers engaged and interested.

Extra Tips to Being a Creative Content Writer

How to get a job in creative writing - woman sitting on stacks of books In order to write good, creative content you need to know everything about your company, services, and products. Having a clear understanding of what you are writing about will aid you to write believable and convincing content. 

Research is an important part of having a good understanding of your company’s products, services, and type of industry. You won’t know everything about your company without researching factual information first. 

Now that you have learned how to get a job in creative writing, it is time to show companies how good your writing is. As a creative writer, you can work for a writing agency, marketing agency, in-house for a company, or as a freelance writer. As a freelance writer, you are able to write from anywhere.